Pricing Plans (2026)
Free Free
Free
- ~500 credits/month
- Draft / 720p resolution
- Watermarked videos
- Non-commercial use only
- Lower-priority generation queue
- Text-to-video & image-to-video
Lite
$9.99/month
- 3,200 credits/month
- 1080p images
- High-priority processing
- Watermarked videos
- Non-commercial use only
- Top-up credits available
Plus Popular
$29.99/month
- 10,000 credits/month
- No watermarks
- Full commercial rights
- High-priority generation
- 1080p video & image generation
- Top-up credits available
Unlimited
$94.99/month
- 10,000 fast credits/month
- Unlimited Relaxed Mode generations
- No watermarks
- Full commercial rights
- Highest-priority GPU access
- Top-up credits available
Enterprise Free
Free
- Everything in Unlimited
- Data privacy protections
- Content not used for AI training
- Custom pricing & volume credits
- Dedicated support
Special Perks & Discounts
- Save ~20% with annual billing
- Unused top-up credits reactivate if you return to a paid plan
- Credits refresh monthly on your billing date
- iOS app available (slightly higher pricing than web)
Verdict
Solid free tier, but gets expensive fast. Luma Dream Machine offers genuinely impressive motion quality, but the free plan's watermarks and 500-credit limit mean serious creators will quickly need a paid plan starting at $29.99/month for commercial use.
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Luma Dream Machine — Frequently asked
Does Luma Dream Machine have a free tier?
Yes — Luma Dream Machine offers a free tier you can use without paying.
How much does Luma Dream Machine cost?
Luma Dream Machine paid plans start at $9.99/month — see the full breakdown above.
Are there discounts or perks for Luma Dream Machine?
Save ~20% with annual billing
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